Startup Studio

Here at Revelry’s Startup Studio, we work with makers, builders, and founders to bring businesses to life. We pair entrepreneurs and promising ideas with the tools and resources needed to grow companies.

We support our partners every step of the way, guiding them through our rigorous evaluation process and giving them access to our team of skilled developers, designers, marketers, and operators who move quickly and methodically to bring proven products to the market.

Who We Are

Startup Studio is a multidisciplinary team of entrepreneurs, designers, and makers that knows how to build a company from scratch. We work hard to test assumptions, eliminate confirmation bias, and operate with focus and passion. We love solving problems and supporting each other along the path of building great businesses.

While we love unicorns, we also understand that great companies come in all shapes and sizes. Every business doesn’t need a ten billion-dollar market cap to generate wealth, impact a community, and advance society. It simply needs to deliver a great product that improves the lives of a lot of customers.

We do all of this in New Orleans. Because it’s one of the world’s most creative and entrepreneurial cities. And it’s our home.

Our Process

Everything starts with a flash of inspiration, an idea. Before we build it out, we run each concept through our proven evaluation process. No idea is precious, and every idea must be tested. We define the problem and the solution. We evaluate the market, the industry, and the competition. If the signals are weak, the idea is killed. If the lights are flashing green, we’re taking off.

We source CEO’s from our network or recruit from within. We back our partners to the fullest. Ideas are validated through early marketing and prototypes. We learn continuously and integrate those lessons, then we formally launch. A new company is created, capital is raised, and the hard work begins.

Startup Studio’s Eval Process: An In-Depth Look


Idea Generation

We start by creating idea napkins to get all the rough ideas out. For good ideas, we’ll create a business model canvas one-pager. This includes the value proposition, key partners and activities, customer relationships, and pay expectations.


Analysis & Research

We run the idea through industry fit, market, and competitive analyses. If the idea passes all three tests and we feel there is a need, it moves onto the next step.


Customer Validation

A critical step in the process, we test draft messaging against real potential customers by driving traffic to a landing page, capturing emails, and measuring conversion. From there, we may call specific people who are particularly enthusiastic about the idea to get deeper feedback.


Financial Modeling

The idea is viable; now it’s time to create the financials so this business can run. We create the first draft of a budget in order to prototype and hire a CEO.



Based on scope and need, we tap an individual contributor or assemble a team of product strategists, designers, and engineers to build an MVP.


Spin Out & Scale

Once a CEO is hired to run the business, we dive deep into financials, create a business plan and investor decks. Revelry’s resources and network help the budding business successfully grow, scale, and enter the market.

Get Involved

Do you have an idea and need the resources and team to make it a reality? We want to hear about it! Like one of our companies and want to join the team? We’re always looking to partner with the best makers, builders, and entrepreneurs. Please get in touch. Email to get the conversation started.

Our Startups

View our portfolio of companies we’ve partnered with over the years to bring their ideas to life.

View our startup portfolio